Apology Letter Sample for Poor Customer Service

For bad customer service, here’s an Apology Letter Sample you can use as guide.

APOLOGY LETTER SAMPLE – Here’s a sample apology letter you can copy or take as guide when writing to a customer who experienced bad service.

Not all businesses are perfect. We all commit mistakes and every mistake should have a corresponding apology. With this, indicated below is a sample letter of an apology letter you can send over poor customer service. This type of letter can help you improve customer loyalty, avoid negative comments, keep customers, and secure future.

Format to make an apology letter:

[Date]

Dear [Name of Customer]:

[Body of Letter containing details of concern]

Sincerely,

[Your signature]
[Your name]

Check out a sample letter below about an apology due to poor customer service:

August 12, 2016

Dear Mr. Philip Jaud,

In behalf of the Shady and Comfort Hotel, I wanted to extend to you my sincerest apologies for the negative experience that you had with Sheila Marquez, one of our receptionists.

I came to a realization that Sheila wasn’t a good help to resolve your issues. She hung up the phone when you asked to talk with the manager instead of transferring the call. I fully understand your frustration for being hung up on at a time you’re complaining about your ordered food which wasn’t sent to you on time.

At Shady and Comfort Hotel, we can ensure you that we always give our best to address the needs of our customers. In this case that we have let you down, we are very sorry. We regret that this has to happen and we take full responsibility of the situation.


Rest assured that this will never happen again. We have conducted review sessions already to ensure that our representatives are knowledgeable about the process of transferring calls and how to properly address the issues of our customers.

In line with this, we issued a a coupon for 30% OFF of your next order as a gesture of our gratitude. We appreciate of your action to take this to our attention which will help us improve our operations and services. We hope that you will remain a valued customer.

Should there be any issues you encounter, please don’t hesitate to reach us at 434-6789 or contact me at 0912-987-6543 or in person.

Sincerely

(signature)
Grace Lastrado
Supervisor

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