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Some Of The Senatorial Candidates Spent Way Too Much On Advertisements

SOME SENATORIAL CANDIDATES – During the campaigning period for the 2019 midterm polls, senatorial candidates had to make political advertisements.

Some senatorial Candidates
Photo taken from Interaksyon

Follow this link for live updates on the senatorial race in the 2019 election.

To establish a fanbase, senatorial candidate had different strategies to get their points across through online and television advertisements. This is to keep score in the 2019 Midterm elections.

Meanwhile, the election body ensures the justice and maintaining fairness and equality for all candidates when it comes to opportunities. However, a lot of the airtime presence and printed advertisement materials were hugely influenced by the same people from the past.

Specifically, incumbents and candidates with families that have political backgrounds. They either have a lot of personal resources or wealthy backers to support them.

Nielsen-a media-monitoring agency- revealed the amount of spent money on political advertisements in an 11-week time period during the candidates’ campaigns.

And if the information and data released by Nielsen will be considered to be a valid basis for the auditing of advertising expenditure of candidates, at least seven of the prospective senators will have to answer to Comelec for overspending.

The seven candidates identified, there was one from the opposition party Liberal Party’s Otso Diretso and the rest were from the Administration’s Hugpong ng Pagbabago Party.

This is according to an article from Philstar.

Nielsen’s data show that the following candidates:

  • Manuel ‘Mar’ Roxas II,
  • Cynthia Villar,
  • Juan Edgardo,
  • ‘Sonny’ Angara,
  • Joseph Victor ‘JV’ Ejercito,
  • Francis Tolentino,
  • Imee Marcos, and
  • Christopher ‘Bong’ Go

have spent on political ads, that was -before the permitted discounts- estimated to have exceeded their individual spending limits.

That is all there is to it, at least for now. We’ll post updates as soon as we got them.

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