Grab company issued their apology over insensitive post.
GRAB COMPANY – The Grab company apologized over insensitive post as marketing strategy using these female stars who got linked to Gerald Anderson.
Business is business. In order to further innovate, you need to go with the flow of what’s new and what’s trending to establish a name and a reputation. However, Grab’s marketing strategy recently gone wrong when they happen to use current issue involving all the female stars who got linked to Kapamilya actor Gerald Anderson.
Seemingly, they were trying to pull off a witty humor out of the most talked-about personalities of today but it did not turned out right. They have received backlash over it and netizens were insisting it as a clear disrespect to women. With this, they have issued their apology.
Their apology statement states: “We apologize for running the light! We were in no way encouraging or condoning disrespect for women and disrespect within relationships. We admire the love and loyalty that fans have for all these wonderful women. Thank you for reminding us what not to be!”
And here are some comments of the netizens from the post:
Sarit Jeremy Aldaba Bantuchan: Actually, your socmed team collated photos of celebs without their permission and used a bad copy to promote your brand.
Greg Pagdayunan: Grab…you can definitely do better next time…Hire more marketing people to sustain that creative juice….good luck on the backlash…
Mark Louie Bonayon: Pa-witty kasi, di naman nakakatawa. Misogyny is never a laughing matter.
Reggie Feraren: Bawal bastos law. Apologize to those actresses you disrespected baka mademanda kayo.
READ ALSO:
- Julia Barretto Issue: More “Sweet” Photos With Gerald Emerge Online
- Gretchen Barretto Reaction To Bea Alonzo’s Controversial Post
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