According to Coco Martin, this is the reason behind launching this brand.
Kapamilya actor Coco Martin just launched his own brand of dishwashing liquid and this is the reason behind this.
Starting a business is risky but at the same time, both exciting and rewarding. It should be well-planned, well-researched, and carefully executed. Whether it is big or small, the most important thing to do is what you are doing and your purpose behind it.
Recently, Kapamilya actor Coco Martin launched his own brand of dishwashing liquid called “Bida” and according to him, he has a much greater purpose in doing it. Despite his busy schedule as an actor and director, he still found time to materialize his vision – to create more opportunities to help other people.
According to him, putting up the brand is not just about expanding his career but also expanding his ways to help other people.
“Siyempre sa trabaho parang kahit papano may natutulungan kang kasamahan natin para makapagtrabaho. Ang nakikita ko kasi talaga ngayon ang kulang sa atin ay opportunity, magkaroon ng trabaho,” he explained.
He realized that his show “FPJ’s Batang Quiapo” might have already helped a lot of people but it could not help everyone. This is why he considered other ways to give support to other people. He did not stop finding ways to create and find opportunities for other people.
With this in mind, he also made sure to produce a quality product. He made sure that it is made according to his standards. He was hands-on. He shared, “Talagang sabi ko pag ito tumayo, ‘pag ito nairaos ko, nai-launch ko ng tama, ayos, alam ko hindi ako mapapahiya. Sabi ko dito magsisimula ang lahat.”
Knowing how hard life is, he wanted to give people value for their money as his mission was to produce a quality one as he is also taking care of his reputation.
Why a dishwashing product? According to him, this is the easiest to formulate. Producing a medicine or food product will take up longer process, hence, he started with the most basic. Moreover, it is something that people use every day which is why the demand will never fade.
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