Here’s Why Ticketmaster Cancels Public Sale Of Taylor Swift Tour Tickets
TAYLOR SWIFT – Here’s the reason why Ticketmaster canceled the public ticket on-sale for Taylor Swift’s “The Eras Tour”
One of the biggest music artists in the world today is Taylor Swift. The 32-year-old singer-songwriter from Nashville, Tennessee has shown herself to be the biggest name in country and pop music.
The American superstar recently announced a 2023 tour in the United States. A few days after her announcement, she added eight shows. Tay has already revealed 17 additional shows on her Eras Tour. Los Angeles, Las Vegas, Denver, Tampa, Houston, and other cities are among the most recent additions. The new concerts will feature Beabadoobee, Muna, Haim, Phoebe Bridgers, and more performers.
After days of difficulties and lengthy waits that angered fans trying to get Taylor Swift tickets during presale windows, the planned public sale for tomorrow has been canceled, according to Ticketmaster.
“Due to extraordinarily high demands on ticketing systems and insufficient remaining ticket inventory to meet that demand, tomorrow’s public on-sale for Taylor Swift | The Eras Tour has been cancelled,” Ticketmaster tweeted.
It wasn’t immediately clear if the sale will be postponed or how many tickets remained available. The ticketing broker did not immediately reply to an AFP request for clarification.
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A 23-year-old fan named Cody Rhodes, whose cousin had a presale code earlier this week, said, “I have absolutely no idea what to do now.”
“Ticketmaster’s statement was so vague. They said canceled not postponed so now I wonder if there are any tickets left for them to sell,” he told AFP.
Although he expressed uncertainty about his ability to pay for resale tickets, which can cost thousands of dollars, he said he would probably try.
“It just really sucks that Ticketmaster handled this situation so poorly,” said Rhodes.
The firm said in a blog post that on November 15 more than 2 million tickets—the most ever sold for an artist in a single day—were sold for Swift’s run of concerts beginning in March.
A system designed to keep out bots allowed more than 3.5 million people to pre-register as “verified fans,” and about 1.5 million of those individuals received presale codes to buy tickets.
However, Ticketmaster pointed to a “staggering number of bot attacks” and fans attempting to buy tickets without codes, which resulted in 3.5 billion system queries, according to the business, they said, 4 times the company’s previous peak.
“Even when a high demand on sale goes flawlessly from a tech perspective, many fans are left empty handed,” Ticketmaster said.
“Based on the volume of traffic to our site, Taylor would need to perform over 900 stadium shows (almost 20x the number of shows she is doing)…that’s a stadium show every single night for the next 2.5 years.”
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