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Heart Evangelista has a new business venture

Kapuso Queen of Creative Collaboration Heart Evangelista revealed that she is set to launch her own beauty brand.    

Heart is already a multi-hyphenate but she is going to add another title under her name and it is “businesswoman”. During a recent Webinar, host Karen Davila asked her about how she started her passion for painting, based on the article in GMA Entertainment.

heart evangelista
📷: @iamhearte IG

The actress said that her love for art started at a young age as she would paint their walls. Although her mother was not happy about that, her father showed support for her to the point that she attended workshops and met artists.

She started focusing on her passion for painting when she was already in showbiz because that became an outlet for her to show who she is and not just the characters that she portrayed.

At first, Heart Evangelista said that she was shy to shy her paintings to other people because they are too personal for her. She did an exhibit using her real name Love Marie. Fortunately, the art venture of Heart was warmly accepted, especially when people are commissioning her to paint on designer bags.

Aside from the recent art collaboration with Incubus vocalist Brando Boyd, Heart will also launch her first NFT collection soon. Another thing that is keeping her busy right now is her new business venture. She shared that she will launch a beauty brand that she has been working on with her sister.

“Lately I’ve been actually working for almost a year, just very hectic with a beauty company that I am actually going to launch. So, it’s one of my biggest ventures that I’ve ever gotten involved in and it will be with my sister. So, that’s what’s been keeping me busy,” the Kapuso star said.

Heart Evangelista aims to empower women to channel their inner “boss bae” through her products.

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