Report Says, 75 Percent Of Internet Users Will Shift To Mobile In 2017
In 2017, 75 percent of internet users will shift on mobile due to the rapid growth production of smartphones and tablets worldwide, according to a report.
Mobile internet users this year are estimated 71 percent around the world, according to a buying agency “Zenith” forecast this week. Zenith followed the report of “Mobile Advertising Forecasts” report on Thursday saying that in 2018, 60 percent of global internet advertising dollars will come from mobile advertising.
Advertising stuff such as a magazine, newspaper, cinema, and outdoor advertising are more expensive rather than mobile advertising expenditure which will only cost $134 in 2018. $71 billion is the amount estimated by Zenith, a unit of French ad agency Publicis Groupe SA for the expenditure of global mobile advertising in 2016.
More advertisements from televisions shifts into digital realm and companies are rushing to google, Facebook, and other social media sites where they can advertise their market to internet users.
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