Cosmetic brand dropped Maris Racal as its endorser
Cosmetic brand Dazzle Me announced through a Facebook post that it is ending its partnership with actress Maris Racal amid the recent controversy.
Maris and her onscreen partner Anthony Jennings are the current talk of the town after their intimate conversations and photos surfaced online. These were revealed by Anthony’s ex-girlfriend Jam Villanueva.
That explosive revelation garnered different reactions from the online community. Many netizens expressed negative reactions to Maris and Anthony while there were also those who defended them.
Amid this issue, talent manager-vlogger Ogie Diaz shared a post on Facebook about brands that these celebrities are endorsing were in a difficult situation. Although he did not mention any name in his post, netizens connected this to the recent issue involving Maris Racal and Anthony Jennings.
When the online community started feasting on their intimate conversations, the brands that they were endorsing deactivated the comment sections of their social media pages.
On December 5, one of the brands that Maris is endorsing released a statement announcing that it is terminating its contract with the actress.
The cosmetic brand said that they are promoting inclusivity, authenticity, and making the right choices even when they’re tough or uncomfortable. Dazzle Me stressed that after thoughtful consideration, it decided to end its partnership with Maris Racal. The company also said that it was fun working with the actress but it is determined to stick with the principles that guide the brand.
Amid the issue, the company encouraged the public to be kind in online spaces. This decision that Dazzle Me had received different reactions. Some criticized the cosmetic brand for making this kind of decision while some defended the company and stressed that there were certain rules stated in their contract. Here are some comments.
