Here is the battle of ratings between TV networks GMA and ABS-CBN
Throughout the history of the television industry in the Philippines, ratings have become a battle, especially between two giant networks – GMA and ABS-CBN.
Every month, each network releases their ratings data from their trusted research company.
The Kapuso network trusts Nielsen TV Audience Measurement while the Kapamilya network gets their data from the Kantar Media.
According to Nielsen, GMA is the leader when it comes to in urban ratings. However, Kantar’s data claims that ABS-CBN leads the nationwide ratings, based on Inquirer’s report.
Statement from the Kapuso network:
The network claimed that it got 38.6 percent in the National Urban Television Audience Measurement (Nutam) versus 37.5 percent that Channel 2 got.
An average total day people audience share of 45.3 was what GMA got versus the 28.5 percent of ABS-CBN.
In urban Luzon, Channel 7 claimed that it had an audience share of 44.1 percent against ABS-CBN’s 30.8 percent.
Statement from the Kapamilya network:
According to ABS-CBN, they got a 45-percent national audience share for November against while the Kapuso network only had 30 percent.
The Kapamilya network also claimed that it got 37 percent in Mega Manila compared to the Kapuso’s 29 percent.
In Metro Manila, Channel 2 said it is ahead of GMA with 43 percent versus 23 percent ratings.
ABS-CBN stated that it is the leader in ratings from Visayas and Mindanao.
Both networks claimed that they reigned the Mega Manila which covers the capital district and its surrounding areas, based on the report.
What can you say about this?