Pantene PH Ad Agency BBDO Denied Glee Project Copied

Pantene Philippines’ Labels Against Women commercial video advertising agency, BBDO Guerrero, denied allegations that the promotional video used were copied from the concept of a “Glee Project” video as the Pantene WhipIt video gone viral hitting more than 17 million YouTube views as of today, Dec. 26, 2013. The allegations arouse after social media and … Read more

Pantene’s WhipIt TV Commercial Video Went Viral

Pantene shampoo’s WhipIt TV commercial ad, which was featured in a popular US-based magazine-Time Magazine is circulating online via social media and social networking site. The concept for Pantene’s latest commercial ad is to emphasize the difference between a man who is seen as  a “boss” and a “bossy” woman. It also signifies that men … Read more