SM Takes Science On The Mall Through It’s Exploreum

SM Lifestyle Entertainment Inc. come up to the idea of making Science more accessible to almost all high school students. It launched and interactive Exploreum that allows customers whether they are adults of kids to appreciate in the practical application of science in everyday life in the Philippines. The launching was done last Friday, August 15, 2014.

Exploreum in SM

Exploreum in SM 2

Exploreum in SM 3

The aim of the said project is to make science become cooler again. This had come up to the idea of astrophysicist and “Cosmos: A SpaceTime Odyssey” host and narrator as well. He is Neil de Grasse Tyson.

Because of the fact that Science is really a complex lesson to be studied. It really needs enough laboratory apparatus and other science stuffs. It can’t also be denied that only few schools in the Philippines have a modern equipment that can be of best use in studying both science and math. This equipment will somehow include a computer or an LCD projector.

Through this, the concept of putting Science on the mall was established. According to Nicole Deato who is the SMLEI’s assistant vice president for educational and leisure centers, “Science is such a big word… It’s like math. How do we tell kids that it’s fun, that it’s not as frightening?”

The Exploreum is an immersive experience that will stimulate curiosity and inspire science learning in families by creating fun and memorable experiences. Science is as basic as breathing to the most complicated gadgets and technology we enjoy. At the Exploreum, our goal is to make kids and parents realize the relevance of science and how its practical application is integrated to our everyday lives,” she added.

She also said that the concept used is very iterative. They want to introduce science on a different way, not on how and what they understand as how they read it on the books. However, she also admitted that this concept and the said project had actually taken them a large investment.

But then she just said that, “It’s an advocacy. We know that it’s not as commercial.”

This said Exploreum is  located at SM Mall of Asia.

See also: SM takes science from schools to the mall

Leave a Comment